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Nina Cho is featured in the book,

100 books every designer should know in German.

Novembe 2019 

Nina Cho recommended the book below.

Designing design

Book by Kenya Hara

I read this book in 2008 when I was an undergraduate student in the Woodworking and Furniture Design Department. Kenya Hara’s approach to design blew my mind. The project I was most impressed by in the book was using white cotton fabrics to design signage inside the hospital for pregnant women and children. Normally white fabrics become dirty easily, making them seem a poor choice in a place that prioritized cleanliness. Hara, however, saw this as apositive attribute in that by maintaining the white fabrics regularly, the hospital could showcase their commitment to good hygiene and support their ethos of health. I think it’s a paradoxical way of thinking to find an answer, and definitely led to a creative solution. Seeing Hara take his own distinctive approach to the design process, helped influence me to do the same. I felt inspired to strengthen and embrace my unique way of design thinking.

Nina Cho solo show curated by Colony 

Date: Nov 14th - Jan 24th 

Location: Morris Adjmi Architects

                  60 Broad st, 32nd FL, New York, NY 10004

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 © 2019 by Nina Cho LLC